E-commerce Training

E-commerce Training – Understand, choose, and build a sustainable project

Format: In-person – Montpellier
Duration: 1 day (9:30 AM – 5:30 PM)
Price: €220 incl. VAT
Participants: Group limited to 8 people
Dates: Scheduled directly with you upon contact


Understand e-commerce before getting started (or making mistakes)

The objective of this training is to provide a clear, realistic, and structured vision of e-commerce today, far from promises of quick profits and simplistic models.

It is aimed at individuals who wish to understand what e-commerce truly is, discover the different existing models, identify the one that suits them, and lay the foundations for a progressive, sustainable, and ethical project.

This day is not about "selling dreams," but about providing the right keys to make informed decisions, avoid common mistakes, and build a viable project over time.


Educational Objectives

  • Understand what e-commerce truly is in 2025
  • Identify the different e-commerce models (Shopify, Amazon, KDP, print-on-demand, etc.)
  • Deconstruct misconceptions about "easy dropshipping"
  • Understand how to start progressively, without skipping steps
  • Lay the groundwork for a strategic reflection adapted to one's profile, resources, and objectives
  • Be able to choose a clear direction for the continuation of one's journey

Who is this for?

  • Beginners wishing to understand e-commerce before starting
  • Project leaders in the reflection or hesitation phase
  • Individuals attracted to e-commerce but lost amidst conflicting information
  • Young entrepreneurs seeking a structured, realistic, and responsible approach
  • No technical prerequisites are necessary.

Daily Program

Introduction – E-commerce Today

  • What you see on social media vs. the reality on the ground
  • Why many projects fail
  • The most frequent mistakes at the start

Overview of E-commerce Models

  • Classic E-commerce (online store)
  • Amazon Seller & FBA
  • Amazon KDP and digital products
  • Print-on-demand
  • Advantages, limitations, and difficulty levels of each model

Focus: The Myth of Quick Dropshipping

  • What dropshipping truly is
  • Why "quick and easy" doesn't work
  • How to consider a healthier and more sustainable approach

Building a Progressive and Coherent Project

  • Choosing a model adapted to one's profile
  • Moving forward step by step
  • Investing intelligently (time, energy, budget)

Projection & Orientation

  • Clarifying one's direction
  • Identifying possible next steps (training, support, concrete actions)
  • Personalized Q&A

What's Included

  • 1 day of in-person training
  • Clear and structured training materials
  • Personalized exchanges during the session
  • A realistic and actionable vision of e-commerce
  • Email follow-up for 7 days after the training

Registration Process

Be.Up trainings are organized on demand, in-person, individually or in small groups.

Registration takes place in three simple steps:

  1. You complete the registration form
  2. We contact you to define the date and terms of your training together
  3. Once the date is confirmed, a secure payment link will be sent to you to confirm your registration

Payment methods:

  • Full payment
  • Or deposit with balance due before the training

Why Be.Up?

Be.Up offers action-oriented training courses, designed for today's entrepreneurs: fast, practical, human.

You don't leave with notes, but with a clear strategy, concrete tools, and directly actionable solutions to grow your online business.